EFA GROUP comprises companies in Aerospace, Security, Defense, and Industrial Cooperation with a solid international presence. EFA GROUP currently employs more than 400 people, most of whom are engineers and scientists. The GROUP has established offices across 6 international markets: Greece, Cyprus, Switzerland, the USA, the UAE, and Singapore serving its customers in 40
countries globally.
EFA GROUP includes EFA VENTURES (Integrated defense & dual-use services), AEROSPACE VENTURES (Industrial Collaboration and offset services), SUPERIOR AIR (Flight Training & maintenance) SCYTALYS (Interoperability & mission systems), ES SYSTEMS (Smart Sensors & Electronics Assembly), EPICOS (Global Defense B2B Information Platform), UCANDRONE (Unmanned Systems), AETHER AERONAUTICS (Unmanned aerial, surface target systems & services), STHENOS AI (Artificial Intelligence), THYREOS CYBER (Cyber Security). Additionally, EFA GROUP holds stakes in: ACROMOVE (Defense and Security Computing Systems Manufacturing), REALISCAPE (Simulation Software for Systems, Tactical Training, and Synthetic Imaging), and WAYREN (Software Development for Military Applications).
Team: Reports to the Chief Global Affairs, Marketing and Communications
officer. Currently, with one direct report.
Location: Neo Psychiko, Athens (travel involved)
Geographical scope: Global, with primary focus on Europe, the Middle & Far
East.
Key Responsibilities:
• Global Product Equity & Narrative: Strengthen product equity and narrative to effectively articulate the innovation and unique value proposition of EFA Group's technology ecosystem.
• Digital-First Content Strategy: In partnership with the digital team, develop an on-brand digital content strategy, including high-impact short videos, engaging digital campaigns and innovative online presence, toreach global audiences effectively.
• Presentation Excellence: Drive a significant overhaul of external presentation materials, ensuring clarity, impact and a inspiring narrative that resonates with customers, investors and other stakeholders.
• Brand & Reputation Management: Collaborate closely with the Comms/media, public affairs and investor relations teams to ensure a cohesive approach, maximizing positive exposure for our company'sgrowth, acquisitions and R&D investments.
• Global Market Penetration: Support market entry strategies through strategic marketing initiatives
• Strategic Hub Development: Contribute to the strategic development and operations of other hubs (e.g. Brussels, Abu Dhabi).
Qualifications
• Minimum 10+ years of progressive product marketing experience withinan international company, preferably in defence, security, tech, aerospace, automotive, FMCG or industrial automation
• Proven track record of working abroad or managing marketing initiatives across multiple regions
• Experienced in building brand creatives, design and marketing material that bring the product narrative to life in a clear and inspiring way, including engaging digital campaigns and short-form video content
• Dynamic, proactive, and entrepreneurial mindset, confident in driving results in a fast-paced, high-growth environment and in collaborating effectively across functions and senior leadership
• Strong leadership skills and team management experience
• Dynamic, results-driven leader with a passion for cutting-edge technology
• Bachelor's degree in Marketing, Business management, or a related field. An MBA or equivalent is a plus.
