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Global Head of Wholesale Excellence (F/H)

Lacoste

🇫🇷Paris, FRexecutive

  • salesforce
  • Steer, manage & deploy theglobal wholesale digital platform “aka B2B/ Salesforce” (catalogue, order taking,replenishment) – a key & high‑visibility project- Lead the B2B Project Team with a strongdrive on:

  • Transversal functionalstakeholders' collaboration

  • Change management with excellentcommunication skill

  • Train the trainers

- Harmonize global wholesale ordermodel – the strategic channel to drive business and operating results.

Mission

1 – Lead global wholesale B2B digital platforms

i – Project management - B2Bdigital platform

  • Improve clients’ or usersexperience of order taking, replenishment, wholesale management
  • Structure and drive the projectroadmap by analyzing competition and existing processes and gathering clientfeedback.
  • Propose enhancements andcontinuous improvements aligning market requirements and client types (KeyAccounts, Specialty Accounts…).

ii – Deployment of new regions andclient scopes

  • Lead platform deployment in newmarkets (e.g., USA) and maximizes adoption.
  • Assess market and client specificsto integrate them into solution design.

iii – Project governance andreporting

  • Lead monthly project committeesand provides regular reporting (progress, next steps, alerts) and budget follow‑up.

2 – Order season management (RUN)

  • Ensure preparation and executionof each season.
  • Preparation: planning andsupervising launch with transversal functional departments
  • Ensuring timely availability oftools and content aligning with buying gate dates Launch & operational run:leading seasonal milestones and ensuring market execution.
  • Feedback: ensuring high clientsatisfaction.

3 – Harmonize global wholesaleorder model Improve methodology on wholesale buying and replenishment with regional teams

  • Lead the creation of seasonalwholesale toolkit with cross functional stakeholders in 360 approach
  • Enforce global segmentationframework and work closely with Product and Buying to offer dedicatedassortments accordingly
  • Contribute to other wholesale relatedprojects

Profile

  • +10 years of wholesale experiencein premium fashion brands
  • Experience on wholesale order platform management or digital platformis a must
  • Excellent communication for change management to users andpartnership with different stakeholders (customer, business, IT, products)
  • Good analytical and synthesis skills Strong interest in tech +knowledge of Salesforce
  • English required
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